Customized Products

Marketing Qualified Lead or MQL is related to the marketing efforts that may convert customers with proper nurturing. At FOURDOTS BPM Media LLP, we ensure that our marketing leads are accurate and effective to help our clients with high customer conversion rates.

We at FOURDOTS BPM Media LLP, pull analytics to decide lead behaviours for specific actions of individuals or organizations to generate MQL or Marketing Qualified Leads. We also generate lead scoring upon the points of demographic information, company information, online behaviour, subscription statuses or email engagements, as well as social engagement levels.

We offer customized email campaigns to ensure a greater reach to the target audience for better conversion.

Our Email marketing program includes requesting businesses, soliciting sales, driving engagements, nurturing leads, sending newsletters, and many more.

We concentrate on the 4 P's of Email marketing -

• Product
• Price
• Place
• Promotion

FOURDOTS BPM Media LLP, assures Email marketing campaign success through email newsletters, marketing through transactional emails, promotional emails, as well as retention emails for customer engagement and satisfaction.

At FOURDOTS BPM Media LLP, through the Event registration process, we offer help to manage events by ensuring the right attendance of every attendee for each session. You should consider our event registration service for –

• Making it easy
• Customizing event regulation forms
• We integrate events with email marketing
• We promote events on social media
• We leverage speakers and sponsors
• Embed clear CTAs
• We properly communicate matters of urgency

Our event registration system also includes features like –

• Venue selection
• Scheduling
• Post-event analysis
• Custom and branded event-based websites
• Multi-track, multi-session registration
• Event clothing
• Configurable restrictions and other permissions

Our content syndication marketing policy will help you -

• Set goals
• Set a budget
• Create engaging content
• Set up your website for assured success
• Target relevant partners
• Evaluate the results
• Creating brand awareness

Our syndication effects have been proven in the market with satisfactory results for our B2B customers, who have garnered success and now choose our content syndication as a core lead generation tactic.

SQL or Sales Qualified Leads have the best potential to convert prospects into customers. FOURDOTS BPM Media LLP, manages SQL actions with -

• Interacting with advanced marketing content
• We try to meet the prime requirements to decide which prospect would be good for the products
• We segregate the individuals that are showing high interest and readiness towards the products
• We denote which prospects are frequently approaching the brand

For customers or prospects that are showing intent towards the details of the brand or products, our lead generation service assures their successful conversion

BANT qualified leads are based on Budget, Authority, Need and Timeline. Our efforts will help you decide the budget, which is the most important element of BANT.

During the sales process, we will help the company authority to make the decisions, which will eventually be eased up with intricate market insights provided by FOURDOTS BPM Media LLP,.

We will help you understand the nature or proximity of conversion of a prospect by evaluating other needs that your products can solve.

Our BANT Qualified Leads program will help you balance each prospect with sheer timing to conclude the deals.

We will help you understand -

• If there is no apparent solution to your problem, how you can solve them
• How our solution can help you come closer to your expectations
• How cost-effective is our service for you

Moreover, we will help you investigate what are your prospects' challenges, and accordingly help you identify them to fuel an effective sales pitch.

List Building is considered crucial for any marketing strategy. At FOURDOTS BPM Media LLP, we help your business through this process.

Our List Building process would help you collect email addresses from visitors, customers and other patrons of your business to build up a database. This list-building process will be -

• Permission based
• Accurate and current
• Relevant
• Easily segmented
• Constantly growing

We can create a pop-up CTA or call-to-action for each page of the site to help you in this process.

At FOURDOTS BPM Media LLP,, with the Data Append program, we add missing or updated existing data points in your database. In that process, we compare the existing database to a more comprehensive data source.

Our service for Data Append can help you gather information beneficial from a B2B perspective. We will help you understand customer demographics, customer preferences and more by filling up the gaps between the data.

Our Data Append service will make the existing database more useful with timely updates. That effort from our organization will help you build a greater audience with precise targeting.

We use the DEM of the Data Enrichment Method to add information to simple data tables and for extrapolating data.

At FOURDOTS BPM Media LLP, We use a sales intelligence method for pulling more authentic data that would help our clients with a richer company or business profile. Our enrichment techniques include Appending data, Segmentation, Derived attributes, Manipulation, Entity extraction and categorization.

Appending Data technique: At FOURDOTS BPM Media LLP, we use this technique for creating a holistic and more accurate data set. For this, we extract data from your CRM, marketing systems, and financial systems to provide a prominent overall image of the customers.

Data segmentations: We offer Data segmentation based on -

• Demographic segmentation – based on gender, age, occupation etc.
• Geographic segmentation – based on country of residence, state, city, or town.
• Technographic segmentation – based on the preference of technologies
• Psychographic segmentation – based on personal values, attitudes etc.
• Behavioural segmentation – based on consuming habits, browsing history etc.

Derived attributes: We draw data from external sources in the fields of Derived attributes. This field includes -

• Counter field
• Date-time conversions
• Time between
• Dimensional counts
• Higher order classifications

Data Manipulation Process: It helps to garner better data with previously measured values for the part where the data-set value appears to be equal to zero for a certain measure.

Entity extraction: We use entity extraction for identifying different entities, such as people, places, as well as concepts. This process would also help extract numerous numerical expressions like dates and time, currency and so on.

Data Categorization: For clearer evaluation, enriched reproducibility and completeness, FOURDOTS BPM Media LLP, categorizes data via advanced analysis for a better understanding of data.

We help your customer data stay accurate and updated in real-time via CRM cleansing service. In this process, at FOURDOTS BPM Media LLP, we help you detect the defects of the data and fix them by -

• uditing the database
• Deleting sleeping contacts
• Fixing duplicate records
• Deleting unsubscribed contacts
• Reviewing and fixing the data fields
• Standardizing the data
• Keeping the lifestyle stages updated
• Reviewing and editing forms

To meet the requirements for conducting this service, we will help you -

• Run reports routinely to identify unqualified contacts
• Communicate with existing contacts and update them
• Foster collaboration
• Import data effectively from verified sources

Contact Discovery is a process to find accurate and relevant contact details for your company or organization. At FOURDOTS BPM Media LLP, we set our goal to gather contacts for you through email addresses, phone numbers, social media profiles, and physical addresses. Our distinct way of work will help you engage with your target audience more easily.

In this process of service, we assure that we can -

• Collect accurate and more relevant contact details
• Find the right person to contact to make decisions
• Create detailed specifications by using customer data

In our contact discovery process, we authenticate not only contact information but also demographic information of the customers who are interested in specific products or services.

FOURDOTS BPM Media LLP, offers account profiling strategies that use data to identify key contacts of your company that are more likely to convert. This will help you to make better decisions by understanding your prospects' characteristics and preferences. It will also help you reach the right people at the right time.

This process involves -

Combining data on calls and conversions, and other metrics for having an impression of customer readiness

• Profiling the level of readiness
• Identifying the key decision-makers
• Getting a better picture of the prospects' characteristics and preferences

With our best support, we can help you outshine your market competitors.